Media and Communication Colleges in India Teach Ways to Communicate Responsibly and Effectively

Responsible and effective communication is one of the significant cornerstones of journalism. Best universities in Rajasthan and across India focus on teaching students the value of ethical journalism and why it’s important to seek and speak only the truth. Responsible and ethical journalism relies majorly on efficient communication skills.

The need to report responsibly and effectively further increased with the advent of digital media. The factors for such observation include:

  • News and information available on multiple devices
  • 5G, cheap data, and greater penetration of internet in hills, remote areas, etc
  • People can access it anytime and anywhere.
  • Multiple platforms to collect information from traditional TV media, online news channels, podcasts, online newspapers, magazines (hardcopy and virtual), and much more
  • With all these contributing factors, the world is experiencing the democratisation of news and information. It takes seconds to a minute for news to become viral with social, political and economic consequences. Media professionals being at the forefront of news collection and distribution must act responsibly to avoid any unwanted impact of news published and distributed.

    And leading media and communication colleges in India understand this need of the hour and act accordingly. We suggest here to explore Manipal University, Jaipur for a BA JMC course that instils essential journalism skills and prepares a pool of responsible media professionals. Keep scrolling to learn more.

    In the following sections, we will explore the significance of responsible journalism, its five principles and the advantages of the industry-ready BAJMC course at MUJ.

    Significance of Responsible and Effective Journalism

    We are living in a world of digital-first news, an era of democratized, instantaneous, and interactive journalism. Literally, anyone can open any social media channels (Facebook, Twitter, LinkedIn) and online news portals, etc., and post a comment/statement. People post lakhs of videos every day on YouTube. Several of these unverified and fake statements and videos others may perceive as truth and can lead to unwanted series of events.

    As a consequence, journalists from leading media and communication colleges have a greater responsibility to deliver the verified truth after thorough fact-checking.

    Four Responsibilities of Media Professionals for Ethical and Effective Journalism

    According to the Society of Professional Journalists, one of the oldest and most renowned journalism organisations, the primary four responsibilities of journalists are-

  • Seek the truth, verify facts, cross-check findings against reliable sources and report it in a manner that does not misrepresent the truth and is biased in nature.
  • Every human deserves respect and truth. Journalists must have compassion and a rational approach while covering any natural and personal tragedies. Take care of the emotional status of people. Avoid unwanted intrusion, respect other people’s right to refuse and ensure they avail all the right information, unadulterated.
  • Journalists should avoid favouritism and act independently. Be impartial, maintain the integrity of the profession and avoid bribes, gifts, special treatment, and affiliation to any particular corporate or politician. Top media and communication colleges teach how and why you should avoid conflict of interest and act for the benefit of people.
  • The responsibility of a media professional does not conclude when news is published or printed. Accountability and transparency are crucial skills for journalists in the digital era. You should be ready to respond promptly to the queries of the public and resolve mistakes if any. You must have seen corrections and apology posts by leading media houses in newspapers and online news portals. That’s a sign of accountability and responsible journalism.
  • Five Core Principles of Ethical Journalism

    According to the Ethical Journalism Network, five core principles of journalism for responsible and effective communication are-

  • Truth and Accuracy
  • Independence
  • Fairness and Impartiality
  • Humanity
  • Accountability
  • Now that we have explored the significance of communication and ethical journalism, let us explore how Manipal University, Jaipur, teaches ways to communicate responsibly and effectively. MUJ also help with the best internships and placement support.

    Manipal University, Jaipur, for Journalism and Communication Course

  • MUJ offers advanced pedagogy for BAJMC courses with a potent combination of traditional journalism and digital innovative mediums of mass communication.
  • The curriculum strictly follows the above-mentioned rules and principles of responsible journalism, guided by renowned faculty members.
  • MUJ is one of the best universities in Rajasthan and across India with hand-picked faculty from premier institutions with hands-on industry experience.
  • The faculty of Arts and Law at Manipal University, Jaipur, is among the leading media and communication colleges and offers excellent research facilities and industry collaborations.
  • BAJMC course at MUJ has been tuned with contemporary industry trends and required skills. It prepares a decisive and innovative team who values ethical journalism above all.
  • The comprehensive journalism and mass communication course at MUJ entails theoretical and practical subjects, industrial visits, seminars, workshops, media projects, internships and guest lectures.
  • MUJ organises guest lectures, events, seminars, and other interactive sessions. Industry leaders, academicians, and senior journalists participate and interact with students. It is an excellent way to encourage students for responsible and effective communication to practice ethical journalism.
  • Educational infrastructure, campus life and learning resources are crucial factors for grooming communication experts. MUJ offers a dedicated media lab, e-library and automated library with extensive learning resources and an inclusive diverse campus life.
  • Students interact, bond and discuss socio-economic and politically relevant topics. It helps to grow unique perspectives and thoughts.
  • Students pursuing BAJMC courses can leverage excellent placements and internships opportunities at leading media houses (traditional and digital)
  • To Conclude

    Therefore, leading media and mass communication colleges teach and encourage effective and responsible communication to ensure ethical journalism for the greater good of society and the protection of the fourth pillar of democracy. You can explore Manipal University, Jaipur, for the BAJMC course and prepare yourself as a responsible and effective media professional who seeks truth without adulteration and manipulation.

    Synopsis

    Responsible and effective journalism is the call of the hour, especially with the rise of digital media, instant news broadcasts, real-time comments, viral trends, etc. The blog explores the significance of responsible journalism, the core principles of ethical journalism, and how Manipal University, Jaipur, prepare skilled communicators and ethical journalists.

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